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公益福彩亮相武威公交车_我的网站

A |     城市温情，藏于街巷日常；善意风尚，贵在润物无声。近日，公益福彩公交车体广告亮相甘肃武威街头，穿梭在凉州大地，将温润向善的福彩文化融入城市脉络，化作流动的城市文明风景线，让公益善意悄然浸润街头巷尾、千家万户。    (ECNS)-- Xiangxi in Hunan Province is seeing a surge in international visitors as destinations such as Zhangjiajie and Furong Town gain global popularity.    Boosted by China’s transit visafree policies, Zhangjiajie welcomed more than 860,000 inbound tourists from 195 countries between January and July, with arrivals from Western nations up 211%. To accommodate demand, the city has introduced multilingual signage and folklore performances with subtitles. “These services make cultural immersion seamless,” said Pablo, a visitor from Spain.    Nearby Furong Town, once povertystricken, has become a showcase of rural revitalization. Its waterfalls and stilt houses have gone viral on social media, while operators emphasize preserving traditional lifestyles to offer authentic experiences. Smart translation tools and night scenery have further enhanced its appeal.    As hotpot culture and Chinese heritage gain traction worldwide, Xiangxi is positioning itself as a premier destination on the global travel map.    (By Intern Lin Qiaochu, Zhang Dongfang)                        。依托公交全域穿行、覆盖广泛的独特优势，公交车体广告在传播“公益、慈善、健康、快乐、创新”福彩文化的同时，也让广大市民进一步了解福彩、关注福彩，以流动载体承载公益初心，凝聚社会向善力量。微小善意，可聚满城温度；寻常坚守，方显公益初心。

B | 此次车体广告投放，是武威福彩拓宽宣传渠道、丰富传播维度的一次实践探索。近年来，武威市福彩中心立足城市特色、贴近群众生活，持续搭建全方位公益宣传格局：线上构建电视、广播、新媒体全方位立体化全媒体传播矩阵；线下依托交通载体、户外电子显示屏、商圈点位、乡镇宣传栏协同发力，精心打造天马湖沿岸围栏公益长廊，将福彩理念与滨湖风光相融，在人流密集广场设置遮阳休息座椅等，形成线上线下联动、静态动态互补的完整传播链条，让福彩善意融入城市每一处角落。

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Published on:05:18:09